Robert Wood Johnson: An Upstream Approach
Looking upstream at the social and economic factors that influence health has been a major theme of grantmaking by top foundations in this space, like Robert Wood Johnson and Kresge. But this framework has also been catching on with more corporate funders lately.
A case in point: The philanthropic arm of the health insurance company Humana plans to adopt a more upstream approach to guide its grant making in 2018. The Humana Foundation will focus on addressing social determinants of health, like financial stability, food security, and social connection, in its quest to reduce chronic health conditions.