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Revitalizing Housing, Health, and Hope in Camden

Tuesday, February 12, 2019

At Campbell, we’re proud and honored to be able to support and invest in our hometown communities. Together, our Campbell’s Healthy Communities program, Campbell Soup Foundation, cash and in-kind support, and enthusiastic employee volunteers are a powerful force for good as we strive to enable long-term, sustainable quality of life improvements where we live and work.

One way we’re supporting our Camden community – hometown to our headquarters for 150 years – is through the N.J. Department of Community Affairs Neighborhood Revitalization Tax Credit (NRTC) Program. In 2019, we’re contributing $689,500 to support neighborhood revitalization efforts in Camden’s re-emerging Parkside neighborhood through the Parkside Business & Community in Partnership (PBCIP) – bringing our total support of Camden initiatives through the NRTC program to nearly $8.4 million since 2008.

Through this year’s NRTC funding, PBCIP will:

Rehab and construct 44 multifamily units to expand attractive housing options,

Incubate small business enterprises to support employment and provide much-needed goods and services for the local community,

Nurture Parkside’s Roots to Market Initiative to make it easier for residents to access and enjoy healthful foods, and

Facilitate the Clean Team that gives unemployed and underemployed residents an opportunity to build their community while building their work history and skills.

“The Parkside neighborhood is rich in history and a true sense of community,” says Bridget Phifer, PBCIP Executive Director. “Through Campbell’s NRTC investment, we are bringing key strategic partners together to build Parkside structures, revitalize blocks, grow connections, and achieve progress for sustained hope.”