Promoting Community Relations and Corporate Giving Programs: Legal Aspects of Marketing and Social Media
Social media has created quick and easy ways to publicize your corporate giving efforts, and show your employees’ participation in your community relations work. But how do you ensure your marketing practices and use of social media are lawful? Have you minimized your company’s liability? Amy Carroll and Jennifer Dean, attorneys with the law firm Drinker Biddle and Reath LLP will describe how trademark, copyright, publicity and privacy laws affect your corporate giving programs and how you can legally use social media as part of your Community Relations work.
Cost: CNJG Members: $20, Eligible Non-Member Grantmakers: $45